Accessing an Online Event
How a customer will access an online event.
This article will help you understand how customers engage with your online events, from the moment they purchase a ticket, to the moment they access the event. This is what happens:
Buying a ticket
The customer visits your Shopify store and lands on your product page. They add the product to cart and proceed to checkout.
In the checkout page, they add their email or phone number, fill their bank card details and pay for the product.
Accessing via the order confirmation page
On the checkout page the customer has access to the live stream immediately:
For online event this button will be disabled until 24h before the event begins.
For physical events, this button will link to the QR code.
At all time the customer can access the event via the order confirmation page. To find the order confirmation page, the customer must find the order confirmation email that Shopify sends after each order:
Clicking on the “View your Order” button will bring the customer to the order confirmation page where he can find a button to access the event.
Accessing via Email
If the customer did a checkout via email, he will receive the following emails:
Register confirmation
Immediately after buying the ticket, the customer will receives an email that looks like this:
Clicking on the “Add to calendar” button will redirect to a page where the customer can add the event to its calendar
The Add to Calendar feature supports all major calendar provider
Ticket
24 hours before the event, the ticket is sent via email. The customer is able to open the stream by clicking the button in the email:
Reminder Email
A reminder email is sent to the customer as the event starts.
Physical Event
The email to access the event will include a QR code like this:
You can validate QR Code using Starstream QR Code scanner
Accessing via SMS
Register confirmation
Immediately after buying the ticket, the customer will receives a SMS that looks like this:
Clicking on the link will redirect to a page where the customer can add the event to its calendar
The Add to Calendar feature supports all major calendar provider
Ticket
The customer will receive an SMS 24h before the event begins with a link to access the live stream:
Physical Event
The customer will receive a QR Code link immediately after buying the ticket:
Clicking on the link opens the QR Code like this:
You can validate QR Code using Starstream QR Code scanner
Login Protection
If the event is protected by login protection, the customer is asked to enter the ticket number in the ticket and reminder notification email.
For protected events, the customer is asked to enter the OTP (Magic Code) sent via email.
They enter the code, and click Access Event.
The event is accessed! They can enjoy it.
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